There’s no easy way to run a business. Regardless of whether you are seasoned in the corporate world or are just starting out, there are plenty of challenges when it comes to successfully managing a business. Thankfully, there are a number of simple things that you can do to improve your business quickly and effectively....Read More

Men and women are different and businesses need to market to them differently… Question: Are women different from men? Answer: Yes. Do they behave differently when they are buying? Yes. And if they are different, shouldn’t we be marketing to them in a different way? Yes. Enough of this equality and sexism nonsense, women are...Read More

By Nisa Chitakasem, Founder of Career Consultancy, Position Ignition and author of Up Your Game, Up Your Pay! eBook. Whatever your current salary is, it may or may not reflect the value you’re currently contributing to your employer organisation. The truth is a lot of us don’t even know if our salary is aligned with...Read More