One of my favorite things about Instagram is how easy it is to use. And I’m not just talking about how easy it is to create visually-appealing images, but also how fast it is to share your new photos to social networks. Instagram is a photo and video-sharing social network that allows you to create...Read More

Are you struggling to understand the value of LinkedIn? Whether you just signed up for LinkedIn or you’re finally ready to brush the dust off an unused profile, we hope you find this post helpful. Step 1: Prepare your profile Your LinkedIn Profile is like a supercharged CV that lets you showcase your experience and...Read More

You’ve thought about using Twitter, but not known where to start? Stop procrastinating. We are here to help in 7 easy steps! 1. Choose the right username Your username, or “handle”, is outward facing and will be what the public uses to identify your business. Ideally, your business name will be available, but if not, you’ll...Read More

With over 1.1 billion users, 75% of small businesses say that Facebook is the most valuable network for marketing their brand. Late to the party? Here are 7 things you need to do to launch your business on Facebook. 1. “Page” not “Profile” Set up a Facebook ‘page’ rather than a “profile” — A ‘page’...Read More

Email is not for you. Yes, it is a tried and tested, affordable, easy to use communication medium for small businesses. And yes, with 144.88 billion emails sent every day it is certainly popular. The problem with email is that too many businesses think it is for them, when they are missing who it should...Read More

If you own or manage a salon are you the best kept secret on the high street? You’re hair salon is ticking over financially. The books are relatively full and the walk-ins are irritated but sitting comfortably reading out of date magazines while they wait for an empty chair. But is there more that you...Read More

People buy into people – not products. You’ll have heard this statement before and never before has it been more relevant in a society where we are bombarded by choice. You the founder of your business are the sales person, and by communicating your background, the inspiration behind your business, your driving forces, challenges and...Read More

Increasing the gender balance in the boardroom is now a well established best practice in most serious companies. There has been widespread lobbying from government and from representative groups which has focused not just on fairness but also on the wealth of untapped experience not being brought to the board table. Smart companies see it....Read More

I remember when LinkedIn first started.  My general opinion was this would never gain enough legs to spring around the City.  Needless to say I was wrong.  There is not one person I know of a senior status who doesn’t have a LinkedIn profile, however, there are so many juniors early on their careers that...Read More

  With so many of us on Twitter and so many tweeters to follow, retweet, etc, there are a few things that we notice and would like to share with you all in making sure you have a great experience and also to not fall into the Twit category! Be warned, some people have a...Read More