Organic reach will only take you so far.
This presentation will allow you to:
- Access more options for targeting and creative by using Ads Manager instead of creating promotions from your business page.
- Target people who have already engaged with your business by creating a Custom Audience.
- Reach new people by building a lookalike audience.
- Implement the Facebook pixel for better targeting and measurement.
- Not sure what’s working? Use split testing.
Looking to further your Facebook skills? Find free training here.